Thinking Forward

As the 2008 Beijing Summer Olympics come to a close tonight I couldn't help but be amazed at the thought of how many athletes are going home to prepare for the next Olympics ... 4 years from now.

I realize in business that we don't typcially have the luxury of working/waiting for 4 years before we have our big moment. but you cannot overlook the idea of getting ready and preparing for your big moment.

What 'big moment' are you preparing for? Do you have any idea or are you just coasting along reacting to every situation that comes your way? What's the next milestone you want to achieve? Where do you want X to be in 4 years, 1 year, 1 month?

Thinking forward is critical to not just being around in the future, but being there with a purpose that gives you the opportunity to live out the value that your business ultimately brings to others. Without having an intentional business you can easily get stuck in the day to day grind and not be able to realize the reasons of why you get up every morning!